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  • 12 iPhone Apps for Surviving Conference Season

    Amybeth Hale is a Talent Attraction Manager with AT&T’s Interactive Staffing team. She uses social technology to help drive awareness of job opportunities as well as interact with candidates. Connect with her on Twitter at @researchgoddess.

    As conference season is upon us (including SXSW, of course), I began thinking about all the things one might need to survive and stay connected with a busy schedule of travel and networking. Personally, I’m headed to San Diego to attend both SourceCon and the ERE Spring Expo.

    Then I remembered that I’m the proud owner of an iPhone, and that almost everything I’ll need to make it through is easily accessible and at the tip of my fingers. Here are some of the apps which I believe will help you navigate, stay connected, and meet new friends when you attend a conference.

    Accommodations

    1. Priceline Hotel Negotiator

    If you’re the ultimate procrastinator and you haven’t yet booked a hotel, even on arrival at the conference, the Priceline Hotel Negotiator app is for you. It pairs a great deal-finder with some comic relief in the form of William Shatner, the Priceline Negotiator. Just load up this app and shake — you’ll get a chuckle and some sweet hotel deals within a radius of your current location.

    Cost: Free

    Connectivity

    2. Free Wifi Finder

    So you’ve booked a hotel, but the room doesn’t offer complimentary WiFi (grr!). This app will use your location to find some local spots that offer free WiFi access. You can tailor your results from as near as 0.1 mile away, to as far as 40 miles. You can also filter results by categories such as libraries, cafes, airports, and hotels. You could probably couple this app with the Priceline app to make sure you don’t book a hotel room without WiFi in the first place.

    Cost: Free

    Local Stuff

    3. RobotVision

    Let’s say you’re in a city you’ve never visited before, and you want to find some cool stuff to check out. Sure, you could use Yelp, but where’s the augmented reality fun in that? My former co-worker Tim Sears created this app, and it’s a neat way to find anything from ATMs, to gas stations, to hospitals, to movie theaters. Better yet, you can also check out who else is tweeting around you locally, who is sharing Flickr images, and learn about local attractions via Wikipedia and Bing search functionality. Note, this app works best with the iPhone 3GS.

    Cost: $0.99

    4. Foursquare

    Foursquare is a great way to see who else is hanging out at the same locations as you, and the gaming element of earning badges for check-ins is just plain fun. You earn points for checking in to multiple places in one day and for being adventurous and going to new places. You can see what your friends have been up to, leave tips and to-do items for other travelers, and tweet out your locations so that others know what’s going on. At any social media-minded conference, there’s sure to be a lot of location-based networking to be done through Foursquare.

    Cost: Free

    5. Gowalla

    Gowalla is very similar to Foursquare in terms of location-based social networking, though I personally like Gowalla’s graphic layout better. Gowalla also allows the creation of user-generated “trips” that you can take, like the SEC Football Stadium Trip, or the Austin BBQ Bonanza (for those headed to SXSW). Again, you can see where your friends have been and also see who else is hanging out at your current check-in location. It’s a great way to meet and make new friends at a conference.

    Cost: Free

    Pics and Vids

    6. TwitPic Uploader

    I fully intend to take a ton of pictures at both conferences I’m attending. Though I do intend to bring a fairly nice (and very large) digital camera, there’s no greater instant gratification than snapping a photo on your iPhone and sharing it with the world. The TwitPic app lets you do this in four simple steps: Choose a picture from either your camera or a photo album; Write a comment; Log into your Twitter account, and; Send away!

    Cost: Free

    7. Ustream Live Broadcaster

    You want to share a really fun moment from the conference, but a still photo simply won’t do it justice. Or perhaps you want to share a little taste of a presentation, or do a live interview with another attendee. This app lets you stream live video from your iPhone directly through your Ustream channel. You can set it up to automatically tweet when you are live, as well as take instant polls from viewers. It’s an easy way to share some live moments with those who could not be there.

    Cost: Free

    Social

    8. Facebook

    This one’s a no-brainer. Who doesn’t have the Facebook app on their iPhone? Use it to keep up with your friends back home and share updates about your trip. Made a new contact at the conference? Just search for them in the app and add them as a Facebook friend.

    Cost: Free

    9. Brizzly

    I’ve only recently been introduced to Brizzly, but I really love it. For those of us who manage multiple Twitter accounts, this is a great alternative to trying to navigate the mobile version of CoTweet (which currently does not have an iPhone app). With Brizzly, you can connect to up to five Twitter accounts, as well as Facebook, and keep on top of everything. You can also save searches and upload photos. The only functionality I miss is the column layout from TweetDeck, but Brizzly certainly gets the job done.

    Tip: Create your Brizzly account on a computer before you download the app, as it makes for quicker set-up on the iPhone.

    Cost: Free

    10. Glympse

    Glympse is a really cool app that lets you share your location with others. But it’s more than just a geo-tagger — it shares your ongoing location. Basically, you can create and share your own “breadcrumb trail.” You can set it so that people will be able to access your location and follow your movements from within five minutes, and up to four hours. This is a great way to share which sessions you’re in with fellow conference-goers so they can easily find you.

    Cost: Free

    11. WordPress

    Like a good blogger, I plan to push some content to my readers while I’m at the conferences. Now I can do that right on my iPhone. This app works with both .com and self-hosted WordPress blogs. You can moderate comments as well as add and edit your posts from this app. It’s a nice little travel tool for bloggers who may not always have access to laptops or WiFi.

    Cost: Free

    12. beamME pro

    You want to stay connected with your fellow conference-goers, but you a) Forgot to bring enough business cards, or b) Decided to “go green” and skip the paper cards all together. BeamME lets you e-mail, text, or tweet all of your contact information to someone instantly. BeamME users can easily reciprocate and shoot their information right back. Plus, your contact info arrives in a manner which can be downloaded in a nice, tidy vCard format.

    Cost: Free

    Do you have any other favorite apps that would be great for conferences? Add them in the comments below!

    More iPhone resources from Mashable:

    - 10 Essential iPhone Apps for Runners

    - 10 Best iPhone Apps for Dog Lovers

    - Top 10 iPhone Apps as Judged by Mashable Readers

    - 10 Fun iPhone Apps for Beer Lovers

    - Mashable’s New iPhone App: Download Today!

    Tags: brizzly, conferences, facebook, foursquare, gowalla, iphone, iphone apps, List, Lists, Mobile 2.0, sxsw2010, twitpic, twitter, ustream, wifi, Wordpress

  • LivingSocial Raises $25 Million to Take On Groupon

    LivingSocial, once one of the top Facebook app developers but is now focused on online daily deals, has raised a warchest of $25 million from investors in a Series B funding round.

    LivingSocial, based out of Washington, D.C., is the creator of the Visual Bookshelf, Pick Your 5, and Polls Facebook applications, all of which were popular during the Facebook app development gold rush that occurred in 2007 and 2008. Since then though, the company has shifted its focus on the lucrative market of daily deals — one dominated by Groupon, which garnered over 2 million U.S. visitors last month alone. Essentially the website promotes one big deal per city per day, mostly via a daily email newsletter.

    To compete with its bigger competitor, LivingSocial has assembled a $25 million warchest from U.S. Venture Partners, Grotech Ventures, and Revolution, LLC (owned by former AOL CEO Steve Case). The company says it will use the funds to expand its LivingSocial Deals platform into more cities, starting today — Denver, Raleigh Durham, San Diego, and Chicago are all now get daily deals. The latter is interesting because Chicago is the home turf of Groupon.

    The daily deals market may not be all that sexy, but it has proven to be profitable and popular. It makes sense that more companies want a piece of the pie that Groupon currently dominates. With $25 million, LivingSocial is now on par with the $30 million Groupon recently raised. A daily deals war looks to be brewing.

  • Google Mobile Product Search Now Does Local Inventory Check

    Google has announced the initial roll-out of a new feature for its mobile product search: Local inventory checks. This means that you can look for a product and then find out if a store near you has it in stock.

    To try out the new “in stock nearby” feature, go to Google.com on your iPhone, webOS, or Android phone (basically anything that uses Mobile WebKit) and then select “Shopping” from the “More” link. As long as you have enabled your location, when you search for a product, it will let you know in the results if a store nearby has it in stock.

    For instance, I want to get a new Blu-ray player for my bedroom, and I’m thinking about getting the LG BD-570. Searching for this tells me that Best Buy carries it and that it is in-stock nearby. When I click on that link, I get a listing of stores based on their proximity to where I am, and whether or not the product is in stock. From here, I can either get directions to the store or call them directly.

    It’s a pretty cool concept, albeit limited with only a few stores in the program right now. It certainly adds a more useful element to local shopping, especially while on the go. We’d love to see this rolled into the Google Shopper app for Android too.

    What do you think of being able to check inventory levels from Google? Do you use Google’s mobile product search? Let us know!

    Tags: best buy, Google, Google mobile, Google Mobile Search, Mobile 2.0, sears, shopping, williams sonoma

  • Foursquare and Starbucks Team Up to Offer Customer Rewards

    Foursquare means business. The 1-year-old startup now has a huge brand — Starbucks — using its platform to test out an experimental customer rewards program.

    Starting today, frequent Starbucks visitors who check in at retail locations using Foursquare will earn customer rewards. Although there’s no financial incentive or free coffee to begin with, customers can unlock the “Barista badge” after five checkins.

    Of course that’s just the beginning; the coffee behemoth plans to use Foursquare as a testing ground for alternative reward strategies and to unlock “the pulse of the experience” for each store.

    If you think this is a straight-up play to offer location-based mobile coupons, think again. The New York Times Bits Blog writes that the company is “hoping to use Foursquare to provide even more meaningful prizes, like invitations to special events, photo-sharing or online reputation scores.”

    As Starbucks figures out how best to leverage the checkin, we have to step back and appreciate the magnitude of this decision. With Starbucks on board, there’s no question that Foursquare has all the tools necessary to appeal to — and reach — a mainstream audience. Plus, now that a second company (the first was Tasti D-Lite) is tapping into Foursquare as a loyalty program platform, the additional proof of concept will pave the way for other businesses to follow suit.

    [img credit: Bits blog]

    Reviews: Foursquare

    Tags: foursquare, MARKETING, starbucks

  • 3 Ways to Support the WeCanEndThis #EndHunger Campaign [SXSW]

    Mashable is proud to support the WeCanEndThis campaign, the Official Cause Project of SXSW.

    WeCanEndThis offers the entire SXSWi community the opportunity to work together with Feeding America, Share Our Strength and Capital Area Food Bank of Texas to help solve a major social issue. There are three main ways to get involved: Commit, Brainstorm and Donate.

    1. Commit to End Hunger: Go to WeCanEndThis.com and donate a “Digital Can.”

    - Each digital can is a vote for your state

    - Top 10 states receive 150,000 real meals each from Tyson Foods

    - Last day to donate a “Digital Can” is March 18 at 5 p.m. EST

    2. Brainstorm: Join the Cause Lab on Monday, March 15, where innovators from all disciplines can come to the Austin Suite (3rd floor of convention center) to solve three main challenges:

    - How do we design a hunger-free community?

    - How do we humanize hunger using data?

    - How do we accelerate local action?

    3. Donate: Donating money benefits Share our Strength, Feeding America and Capital Area Food Bank of Texas. The goal is to raise $25,000 to trigger a matching grant from the ConAgra Foods Foundation.

    Bonus: Share and Follow on Twitter (@WeCanEndThis) and Facebook

    Reviews: Facebook, Twitter

    Tags: sxsw, sxswi, wecanendthis

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  • What Will You Need When Starting Your Consulting Business
    Author : Kyle Tully

    The Internets increasing role in daily life has attracted more businesses online, including owners of offline businesses and establishments as well as personal service professionals who ordinarily conduct their activities outside the Internet

    These businesses which rely mainly on traditional marketing strategies to earn income will need the services of a consultant to come up with an online business plan using techniques that may sound alien to them With the convenience of Internet technology and the availability of effective online marketing systems, starting a consulting business has never been this easy

    Who should start a consulting business?

    Anyone with the right mindset and motivation to become an Internet marketing consultant can engage in this business Unlike traditional corporate jobs and professions where having the relevant college degree, training and certification are non-negotiable requirements, an online marketing consultant may only need to know the right techniques, shortcuts, people and resources to provide value to clients and make a substantial income

    The low starting capital and flexible working conditions make this business ideal for:

    * People with day jobs looking for a side income
    * Mothers who work from home
    * Retired professionals
    * Retired employees
    * New college or university graduates
    * Small entrepreneurs

    What you will need

    Short course

    Knowledge in this business is still a basic asset but this doesn't mean you need to be computer genius or an expert already to become a consultant The fastest way to load up on information is to learn Internet marketing from the experts A short internet marketing course should be able to teach you all the basics to get you started plus advanced topics to turn you into a specialist without going through the usual mistakes newcomers encounter when learning on their own

    You can tell how good an information product is by reading the reviews and comments about it online You'll want to read how satisfied users were able to follow the course easily and earn money by implementing its techniques

    Mix of providers

    Your clients will need a website to start marketing online Your consulting business arsenal should include a list of reliable website solution providers for:

    * Purchasing domain names
    * Hosting domains
    * Website development
    * Software programming
    * Web writing
    * Search Engine Optimization
    * Blogging
    * Social media advertising
    * Automating responders

    By establishing linkages with specialists in various aspects of Internet marketing and learning cutting edge strategies from experts, you need not be an expert at all when starting a consulting business You just need to know enough to manage a project and connect your clients with the specialists they need



    Are you looking at starting a consulting business? Fast track your success by registering for a FREE 'Fast Start Kit' and 'Consulting Success Secrets' interview from http://www.ConsultingTycoon.com
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    Google's bike maps are "filled with potentially fatal flaws, including routes that cut across Central Park's treacherous transverse roads and steer cyclists through truck-riddled thoroughfares." New York Post, Information Week....

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    Embedded here, a little teaser video for The Story of Bottled Water, created by the same people behind "The Story of Stuff" (Wikipedia). Looks neat. I'm a big fan of tap water. I spend a fair amount of time in very poor communities in poor countries, with people who don't have access to safe drinking water. For them, like us, water is life—but it's also scarce or intermittent, contanimated, and a source of disease and death. I always come home feeling totally WTF'd at our obsession with bottled water, when our tap water is so accessible and among the world's purest. (via Glen E. Friedman)...

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    Rich Gibson of the Gigapan project stopped by the Make offices today and showed me some of the cool super high res photos he's got online. The barnacle is mind blowing. Be sure to view the full image at GigaPan.org This barnacle Nano Gigapan is really cool. Take your time, really zoom in and explore this one. The barnacle was found washed up on the back of a crab shell at Mendocino's big river beach. In this Nano Gigapan you can see the crab shell around the base of the barnacle. This image is composed of 384 pictures taken with a scanning electron microscope, which took me around 5-6 hours to capture. The barnacle is magnified 800x. The penny is really neat, too. Rich said he will soon write a post explaining how he takes these photos. Nano Gigapan Blog...

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    From Romenesko: "NPR blogger uses all of Tribune CEO's banned words in one sentence" He lent a helping hand to a legendary incarcerated pedestrian lone gunman (the perpetrator who over in a neighboring state, perished in a perfect storm of no brainers and things that went terribly wrong, and was plagued by killing sprees in which he gave 110% only to have his senseless murders marred by the untimely deaths of guys and folks whose fatal deaths came in the wake of auto accidents.......